ViewSonic Enters Consumer Electronics, PC Segment In India

The new product line includes a range of high-quality netbooks, notebooks, AIO (All-in-one PC), PC mini, media players, VPD, digital photo frame to be offered to the Indian market.

Expanding it range of offerings in the PC/computing segment, ViewSonic brings a slew of products that cater to the needs of a wide range of users. The new range of notebooks or ViewBook will come with Windows 7 operating system.

In the consumer electronic segment, ViewSonic has introduced a new range of digital gadgets including media players, personal movie devices, digital photo frame at varied price points.

ViewSonic India, which was earlier more of a business development office, will now be acting as a full-fledged operational base for ViewSonic in India. Local warehouses and billing points are already being put up at various locations in a phased manner.

Announcing the expansion, Gautam Ghosh, country manager, ViewSonic India, said, “ViewSonic, driven by the next generation of computing and an established brand for innovation and experience, looks ahead to expand its domain in the budding and strategic Indian market. The expansion of the company’s business operations is in alignment with our plans of capitalising on the growing demand and definitely to strengthen the companies share in the Indian market.”

ViewSonic Corporation has announced the expansion of its India operations. After having established its leadership in the ‘Display Technology’ with its LCD monitors, projectors in India, the company is now expanding its footprint into personal computers (PCs) and consumer electronics segment by launching a wide range of its global products for the first time in India.