Pay Per Click Search Engines – A Fundamental Overview
Forbes magazine reported that pay per click ads accounted for $1.4 billion in 2002 and are expected to increase to $8 billion by 2008. The fundamental core elements of a successful pay per click program are constant monitoring, analysis, and refinement.
Pay per click search engines offer a way to buy your way to the top [...]
6 Tips To Create Effective Solo Ad That Pulls Results
How many times have you… heard that running solo ads in ezines is the most effective way to advertise? Every single marketer swears that solo ads can bring you big profits.
Well, I’ve been placing solo ads in various marketing ezines for 5 months now. And I have to agree: solo ads work… …if you know [...]
Choosing the Right Strategy for your Online Business: Pay for Inclusion vs Pay per Click
Back in the old days of the Internet – in 1993, – there were 284 locations on the entire World Wide Web. According to Bill Clinton, only 8 of them ended in .com or .net when he was sworn into office. As of January 1, 2003, there were 171,000,000 domain hosts in use. In 1995, [...]
Delete or Investigate?
Thursday morning…
This is the morning I bear down and write my newsletter “Tip of the Week” segment. But I rolled out of bed late this morning and my workload is a little heavier than normal. (Thanks in-part to my spring-induced golf habit which is becoming quite addicting!)
So, after my second cup of coffee I decide [...]